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News / March 27, 2019

Graphis Advertising Annual 2019 Honors Seven Shine Campaigns

Print & video work highlighted in annual playbook

Once again, Shine United is proud to have our work featured in the Graphis Advertising Annual. This year, our work was included seven times – including four gold and three silver awards – in both the print and video categories. This work was done on behalf of four of our clients: LaCrosse Footwear, Moral Code, University of Wisconsin “The Ride” and Quartz – a regional health plans provider.

Each year, Graphis assembles an international collection of the best of advertising, design, photography, logo, branding, and typography. As a winning agency, Shine’s work will be featured in the hardcover printed 2019 Advertising Annual. It’s truly an honor to be included in this compilation of work from agencies across the world.

“To once again have Shine’s work included in the Graphis Advertising Annual is a wonderful testament to our truly talented and creative staff. To have winning campaigns from four different clients goes to prove that collaboration and good client-agency relationships leads to great work that works,” said Mike Kriefski, Shine United’s President and Executive Creative Director.

The following campaigns received recognition:

GOLD: LaCrosse Footwear “Backwoods”
GOLD: LaCrosse Footwear “Boundaries”
SILVER: Moral Code “Entrance”

GOLD: The Ride, “The Power of One”
GOLD: Quartz, “Swish”
SILVER: Quartz, “Tasty”
SILVER: Quartz, “Barracuda”

Click here to see the awards page.

This is the third year Shine United has partnered with Kingdom Filmworks to produce videos for our health care clients The Ride and Quartz. This partnership thrives thanks to the collaborative relationship between Shine’s Executive Creative Director, Mike Kriefski, and Kingdom’s Director of Photography, Jack Whaley. “The amount of pre-production Mike and Jack dedicate to these projects is staggering. But it makes these shoots a success before we ever step on set. Doing the homework pays great dividends and it shows in the work,” said Tom Kermgard, the Executive Producer at Kingdom Filmworks. “Kingdom Filmworks has been fortunate to produce a significant amount of work within the health care arena. These types of projects are rewarding, challenging and, frankly, important. Being entrusted to deliver work of this caliber is an honor.”

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